The Fundraising Regulator now has rules for AI. Here’s what your charity needs to do.
Published by Narrative Industries | Updated May 2026 In December 2025, the Fundraising Regulator published its first Guidance for using artificial intelligence in fundraising to go along with the Code of Fundraising Practice Many charities haven’t read either. This post tells you what they say and what chairities are now expected to do. Two documents. […]
Why CAF Report claims email “underperforms”, & what that really means for your fundraising
Buried in the CAF UK Giving 2026 report is a figure that’s been prompting a sharp intake of breath in fundraising circles. Only 3% of donors said an email from a charity prompted their last donation! Meanwhile, the report shows Word of mouth from a friend or family member delivered 17%. Cue the hot takes: […]
Digital for Charities: April Round-up
AI dominated the digital for charities news & stories in April’s – and not entirely in a good way. Governance, trust, and the gap between what boards think is happening and what staff are actually doing dominated the UK conversation. Meanwhile, Europe’s AI Act negotiations hit a wall, and some useful global fundraising research hardened […]
Crisis Ux: How I Found Myself On The Receiving End Of Bad Ux When It Really Mattered.
When someone visits a charity website in crisis, UX isn’t just good practice. It can be life-saving.