Confidence, clarity, capacity
Get a plan that moves your mission and your numbers.
Start here: [Talk through your goals] • [Request a digital audit]
Why charities call us
Sector research keeps saying the same thing; skills, strategy and stacks are holding many teams back. In 2024, 50% of UK charities had no digital strategy; progress is slow.
In 2025, 36% said their fundraising tech stack wasn’t fit for purpose and only 21% felt they got full value from their CRM.
Digital maturity across the sector sits near 5.1/10; there’s clear headroom for growth.
Stop losing momentum. Get a practical strategy that your team can deliver.
[Get started today]
What you get from our consultancy
Clarity on direction — a charity-first digital strategy that aligns with mission and income; simple priorities; clear outcomes.
Confidence to act — focused discovery that turns noise into a shortlist of moves your team can make now.
Capacity where it counts — right-sized support that meets your reality; hands-on help when needed, coaching when that’s better.
We tailor every engagement; sometimes it’s an organisation-wide digital strategy, sometimes a digital marketing strategy for campaigns, sometimes a specific strand like email, search, or online retail for charities.
Where we focus to create lift
Digital maturity
Understand where you are and what will shift outcomes fastest; raise your maturity without burning people out.
Focused discovery
Short, punchy discovery to align audiences, messages and actions; cut nice-to-have work, double down on what moves the mission.
Digital audits
Website and content audits that check clarity, credibility and findability; advice pages structured for search and AI citation.
Social media audits
Channel purpose; audience fit; cadence and formats; sensible measurement that guides the next post, not a monthly headache.
Online retail
Ecommerce that sits alongside fundraising; journeys that convert; clean data flowing to CRM and email so customers can become supporters.
Data and integrations
Fix capture at source; connect web, CRM, email and donations; make information usable so decisions are quicker and kinder on capacity.
Evidence to act
- Strategy gap: half of charities lacked a digital strategy in 2024; it slows discoverability and delivery.
- Under-used stacks: 36% say their fundraising tech stack isn’t fit; only 21% see full value from their CRM. Prioritise hygiene and integration before buying more tools.
- Room to grow: sector digital maturity averages ~5.1/10; targeted investment lifts income, experience and team confidence.
What changes when we work together
- Sharper messages; stronger pages — clear, credible content that search can parse and people can trust.
- Journeys that finish — donate, register, apply and shop flows that feel obvious and calm on mobile.
- Data you can use — fewer duplicates; consent that travels; quicker reporting for funders and boards.
Recent outcomes: template and schema upgrades lifted organic visits to priority topics by 36%; enquiries from those pages doubled within three months. Another client cut duplicate and obsolete records by 43% after fixing capture and joining up systems.
Make your next move
[Request a digital audit] — show us one priority area and we’ll highlight the quickest wins.
[Talk through your goals] — if you need a full digital strategy for charities, we’ll shape a plan that fits your capacity and budget.